SEO for photography and video gear stores: more organic sales.
We get your photography and video gear store found on Google and in AI answers with product pages, collections and guides that answer what your customers ask before buying, and we measure it in orders and revenue.
Free, no card and no commitment. Reply within 48 hours.
What changes when you optimise a photography and video gear store.
Comparisons and specifications
Customers compare cameras, lenses and accessories by sensor, mount and features. Product pages with structured technical data make comparison easy and help AI engines cite them.
Compatibility between equipment
A lens only fits certain mounts and an accessory certain models. A clear compatibility table reduces returns and allows pages by mount.
Searched by brand and model
People search for a specific camera, a 50 mm lens or a lightweight tripod. Categories by brand, type and use capture comparison and direct purchase.
Product cycles
Cameras are renewed and older models still have demand. Managing pages for previous models keeps the traffic and offers alternatives.
What we do on your photography and video gear store.
- Categories by equipment type, brand, mount and use, with original copy and internal linking.
- Product pages with sensor, mount, resolution and compatibility, with Product schema and reviews.
- Handling of kits, variants and discontinued models with no duplicate URLs or empty pages.
- Guides on choosing a camera or lens and comparisons, with an update date.
- A Merchant Center feed consistent with the site and complete product data for shopping.
- AI visibility: citable content and a monthly check on whether you are recommended for real queries in your sector.
How we measure it.
We connect Search Console and Analytics so you can see visits, orders and revenue from the organic channel, and every month we test real queries from your sector in ChatGPT, Gemini and Google AI to see whether you are cited. We do not promise specific rankings: we agree targets measured in sales. How to measure your visibility in ChatGPT.
What it costs.
You start with the Pro audit (€290), which we deduct if you move to a monthly plan: Starter, €690 a month; Growth, €1,200 a month, or Scale, €2,500 a month for large or multi-language catalogues. No lock-in and prices exclude VAT. See what each plan includes.
Frequently asked questions
How do I handle models that are no longer made?
Keep the page with a discontinued notice and link to the model that replaces it. You keep the traffic and guide customers to another option instead of an error.
Is it worth having pages by mount?
Yes, for mounts with real demand: they gather compatible lenses and accessories and capture very specific searches, always with their own useful content.
Which platforms do you work with?
Shopify, WooCommerce, PrestaShop and custom builds.
How much does it cost?
Pro Audit from €290 and monthly plans of €690, €1,200 and €2,500, with no lock-in.
Find out what your competitors are taking.
Leave us your store’s website and within 48 hours you get your biggest opportunities on Google, whether AI engines cite you today and which stores get recommended instead.
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