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SEO for home appliances stores: more organic sales.

We get your home appliances store found on Google and in AI answers with product pages, collections and guides that answer what your customers ask before buying, and we measure it in orders and revenue.

Free, no card and no commitment. Reply within 48 hours.

What changes when you optimise a home appliances store.

Research-heavy purchases

Fridges, washing machines and ovens are bought after comparing capacity, energy rating and features. Guides and comparisons capture that research.

Model codes and near-identical references

Manufacturers sell many model codes that differ by colour or one feature. Without rules, they become near-duplicate pages.

Searching by need

Customers type washing machine for a family of five or built-in oven under a budget. Collections by need, size and budget match those searches.

Delivery, installation and service

Delivery, installation, removal of the old unit and warranty are part of the decision. Clear information converts and gets cited.

What we do on your home appliances store.

  • Product pages with capacity, energy label, dimensions, features, installation and warranty, with Product schema and reviews.
  • Collections by need, size, installation type (built-in, freestanding) and brand, with original copy and internal linking.
  • Handling of model codes, colour variants and replaced references.
  • Buying guides and comparisons (how to choose a washing machine, energy ratings) with named authorship and an update date.
  • Clear delivery, installation and warranty information on product and category pages.
  • Reviews with structured data and mentions in home and consumer media.
  • AI visibility: citable content and a monthly check on whether you are recommended for real queries in your sector.

How we measure it.

We connect Search Console and Analytics so you can see visits, orders and revenue from the organic channel, and every month we test real queries from your sector in ChatGPT, Gemini and Google AI to see whether you are cited. We do not promise specific rankings: we agree targets measured in sales. How to measure your visibility in ChatGPT.

What it costs.

You start with the Pro audit (€290), which we deduct if you move to a monthly plan: Starter, €690 a month; Growth, €1,200 a month, or Scale, €2,500 a month for large or multi-language catalogues. No lock-in and prices exclude VAT. See what each plan includes.

Frequently asked questions

How do you handle manufacturer model codes?

We group references that differ only by colour or a minor detail under one main page when that serves search intent, and keep separate pages when people search for the exact code.

Does delivery and installation information help SEO?

Yes, it answers questions buyers ask before purchasing, improves conversion and gives AI engines clear, citable facts about your service.

Which platforms do you work with?

Shopify, WooCommerce, PrestaShop and custom builds.

How much does it cost?

Pro Audit from €290 and monthly plans of €690, €1,200 and €2,500, with no lock-in.

Find out what your competitors are taking.

Leave us your store’s website and within 48 hours you get your biggest opportunities on Google, whether AI engines cite you today and which stores get recommended instead.

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Get my free audit